Good question. The reason is that we are a very reputable online store that has been in business since 1997, and we've been CONSISTENTLY dedicated to the satisfaction of our customers. We have many thousands of satisfied customers all over the world and TONS of Outstanding customer feedback response, thanking us for our QUALITY products, great prices, fast shipping and impeccable customer service. YOU, our customer, are the most important thing to us, and we will do EVERYTHING we can to completely satisfy you . . . . That's a Promise!